Understanding Google Trends Charts. ____________________________________________________________________________________________________________________ • Ratings on each chart range from 0 to 100.
• Ratings are relative, not view views or search counts.
• 100 is only awarded once per chart.
• 100 represent the highest traffic rate in a time period.
• Ratings 0-99 are a percentage based on the 100.
• 100 is the highest traffic on the chart not the entire web.
• Anchors are names that appear on multiple charts.
• Use anchors for relative comparison from chart to chart.
